PRIVACY POLICY
Effective Date: February 5, 2026
This Privacy Policy explains how we collect, use, disclose, and protect the personal information you provide or that we collect when you access or use our services when you use our website (https:m25.co.za).. It explains your privacy rights and choices, and how to contact us about our privacy practices. Please read this Policy carefully. By using our Platform, you consent to the data practices described in this Policy. This Privacy Policy has been created with the help of the Free Privacy Policy Generator.
5. Advertising and Analytics
We do not display advertisements from third-party networks that use tracking for ad targeting. We utilize analytics tools to collect aggregated and anonymized usage statistics to improve the Platform. These tools may collect information such as pages visited, time spent, device information, and general geographic data. Analytics data is used internally for product improvements and troubleshooting.
Where third-party advertising or analytics vendors operate, their own privacy policies govern their data practices. We recommend reviewing such policies for more details and opt-out tools.
To learn about Google Analytics privacy, see: Google Partner Sites Policy.
Entity and Contact Information
This Privacy Policy is published on behalf of our business entity operating in Gauteng, South Africa. Business Name: The Matthew 25 Project Registered Address: 1, 145 President Brand Rd, Rynfield AH, Benoni, 1514 All references to “we”, “us”, or “our” refer to the business entity identified above.How to Contact Us
If you have questions, requests, or concerns about this Privacy Policy, please contact us at: info@m25.co.za.1. Information We Collect
We collect multiple types of information to operate effectively and provide you the best experience. The categories of information we collect include:1.1. Information You Provide Directly
When you register, create an account, fill forms, contact us, or otherwise communicate with us, you may provide personal information such as your name, email address, phone number, billing and payment information, profile information, and other identifiers. For businesses, this may include the business contact person, company name, and business address — only when you entered that information and only if entity_type is ‘business’. For individual operators, business name and address are intentionally omitted from this Policy output and will not appear in rendered policy text.1.2. Automatically Collected Information
We automatically collect technical and usage data when you interact with the Platform, which may include IP address, device identifiers, device model and operating system, browser type, language preferences, access times, pages visited, search queries, referring/exit pages, crash logs, and performance metrics.1.3. Location Data
We may collect approximate or precise location data from your device if you grant location permissions. Location data may be used to provide location-sensitive functionality, improve service relevance, or for fraud prevention. You can control location access in your device settings.1.4. Payment and Transaction Data
When you make purchases or use paid features, we collect payment data (such as billing name, billing address, and payment card details) which is processed by secure third-party payment processors. We do not store full payment card numbers on our servers unless explicitly required and disclosed.1.5. Communications and Support Data
We maintain records of communications and support interactions to provide assistance, detect abuse, and improve service quality. These records may include email content, chat transcripts, telephone logs, and attachments you send.1.6. Derived and Aggregated Data
We may derive non-identifying, aggregated, or de-identified data from the information we collect. Aggregated data is used for analytics, performance measurement, and research; it cannot reasonably be used to identify you.2. How We Use Information
We use collected information for the following purposes:- To provide, operate, maintain, and improve the Platform and related services.
- To authenticate users, manage accounts, provide customer support, and communicate important updates.
- To process payments, prevent fraud, and enforce our Terms of Service.
- To personalize content, recommendations, and advertising where allowed.
- To perform analytics, monitor service health, and produce aggregated statistics for internal use.
- To comply with legal obligations, respond to lawful requests from government or law enforcement, and protect rights and safety.
3. Legal Bases for Processing (If Applicable)
To the extent applicable, our lawful bases for processing personal data may include:- Consent: You have given consent for specific processing activities (e.g., marketing emails, cookies) where required.
- Contractual Necessity: Processing required to perform our agreement with you (e.g., account provisioning, payment processing).
- Legal Obligation: Processing required to comply with law or regulatory requests.
- Legitimate Interests: Processing necessary for our legitimate interests, balanced against your rights (e.g., fraud prevention, network security, direct communications).
- Website: refers to https:m25.co.za, accessible from https:m25.co.za.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies (such as web beacons, pixels, and local storage) to enhance user experience, analyze site and app performance, remember your preferences, and deliver relevant content. You can manage cookie preferences via your device or browser settings and opt out of certain types of cookies. We classify cookies into categories including essential cookies, preference cookies, analytics cookies, and advertising cookies. Essential cookies enable core functionality. Preference and analytics cookies support personalization and performance. Advertising cookies enable targeted ads (only used if we operate ads or use ad networks). To manage cookies, you may use your browser settings or device controls. For mobile apps, permission prompts and in-app settings may allow you to opt out of certain tracking.5. Advertising and Analytics 
We do not display advertisements from third-party networks that use tracking for ad targeting. We utilize analytics tools to collect aggregated and anonymized usage statistics to improve the Platform. These tools may collect information such as pages visited, time spent, device information, and general geographic data. Analytics data is used internally for product improvements and troubleshooting.
Where third-party advertising or analytics vendors operate, their own privacy policies govern their data practices. We recommend reviewing such policies for more details and opt-out tools.
To learn about Google Analytics privacy, see: Google Partner Sites Policy.
6. Sharing and Disclosure
We do not sell your personal information. We disclose personal information only as described below or with your consent:- To service providers and contractors providing hosting, infrastructure, payment, and other services to operate the Platform.
- To affiliates and partners for joint operations, where you have consented or where permitted by law.
- To comply with legal processes, such as court orders, subpoenas, or government investigations.
- To protect our rights, property, or safety, or the rights, property, or safety of others.